New Moon shopping is a chance to re-connect to your personal style. Jacquelyn Tierney and Amelia Quint from Twelve Faces of Style have got some tips for every sign…Images: Marc Jacobs SS08
Since ancient times, farmers have sown their seeds on the new and waxing Moons and harvested on the full and waning Moons. As the story goes, it’s a flow that resides deep in our bones, passed down from our ancestors. And why not apply the same principals to your wardrobe?
At each New Moon, the Moon aligns with the Sun, bringing an opportunity to examine how the traits of our sun sign are expressed in our fashion choices – the beginning of a new cycle that renews itself every 28 days. For the next two weeks, as the Moon grows into her fullness, we apply this old harvest wisdom to our style by checking back in with whether our wardrobe choices are in alignment with our truest essence.
Here’s a quick and easy overview of what to shop for, how to dress, and practices beautify yourself in sync with the New Moon vibe, tailored to your sign…
ARIES
As the first sign of the zodiac, you’re well acquainted with the get-up-and-go vibe of the New Moon. Consider this your permission slip to take action – meaning blow some money on a wardrobe refresh. And while you’re at it, this is a great time to invigorate your body with exercise. Since Aries rules the head, it’s also a good time to get your highlights done.
TAURUS
Luxury beckons to Taurus more than any other sign, but don’t lose sight of what you really need. Taurus might rule sensual experiences, but she also appreciates value and any new purchases now must have a practical edge. Indulge in a few investment pieces. Seek out new additions to your fine jewelry collection – especially necklaces that accentuate the Taurus-ruled neckline.
GEMINI
Break out the glitter – Gemini loves the energy of all things shiny and new! Embrace your inner magpie with layers of bangles, hair extensions, bells and whistles. You adore technology too, so now is a good time to invest in a snazzy new gadget or bedazzle your cell phone. Your sign is energized by new stimuli, so treat yourself to something completely different, like hitting up an oxygen cafe in honor of your ruling Air element.
CANCER
When it’s time to start something fresh, you need to be eased into the idea. Think comfort zone – plush robes, cashmere and silk, beautiful bed linens, and bubble baths with epsom salts. The New Moon phase is calling you to re-boot your self-care practice. Since Cancer rules the breasts, now’s also the time to replace worn out old bras with something that better supports and enhances your boobs.
LEO
Turn up the heat! Enter the New Moon phase by purchasing or wearing items that rev you up and remind you of the powerhouse you are – over-the-knee boots, lamé jumpsuits, false lashes, lip plumpers, diamonds and gold jewelry. Any beauty treatments or wardrobe pieces you invest in now should be about creative self-expression, putting you back in the limelight where you belong.
VIRGO
Maintenance is your first priority, and the New Moon is a perfect time to kick-start a new-and-improved health or beauty regime – one you want to see stick. As for your wardrobe, Virgo governs textiles and bespoke pieces, meaning the New Moon phase is absolutely perfect for commissioning tailored looks and scheduling appointments for custom pieces – after you’re done with your colon cleanse, of course.
LIBRA
Start the new cycle by making space on your vanity for an array of fresh powders, lush floral perfume, and delicate lace lingerie – waxing moon note: if you’ve been carrying around the same cakey compact in your purse for the past five years, it’s time to start fresh. And if you find yourself contemplating a refresh of the nip/tuck variety, be sure you’ve done the inner-beauty work first. Mind-body balance is key for you.
SCORPIO
Scorpios know that the power of the New Moon – that of initiation – lies within our willingness to transform. As such, this is a phase to question and experiment with new ideas about what turns you on, and truly awakens your spirit. If lace is your lingerie go-to – how about shopping for a seductive satin ensemble? For the more reserved, experimenting with a sensual new lip color could be a way to ignite the inner flame.
SAGITTARIUS
Every Sag loves a chance to set off on a new adventure, and the New Moon is just that – so hit up your local vintage shop! Think of it as giving old clothes a whole new lease of life, and spend some time scouring the racks for a good score. Next up, check in with your recent searches on SkyScanner – is it time to book those flights? Just make sure your next vacay is a pilgrimage that will also feed your soul.
CAPRICORN
Time to get back to basics. More than any other sign, you know that any new beginning requires a solid foundation and the New Moon phase is the perfect time for tweaking your capsule wardrobe. Restock on high-end tees, re-sole and re-new your favorite leather boots, and begin your search for the perfect go-to bag to complete your practical-yet-fierce, femme-who-means-business uniform.
AQUARIUS
Aquarius rules our rebel spirit, and the New Moon brings the perfect opportunity to re-vamp your look with something out of the ordinary. You know you want to! Experiment with the avant-garde, the cutting edge and the dark side of the moon by testing out a deep purple lipstick, a bold wig, or adding a streak of (semi-permanent) color to your hair.
PISCES
Turn off your mind, relax, and float downstream. You like to go with the flow, so use the New Moon phase to bring back fluidity to your physical self and your wardrobe. Indulge in a visit to the thermal baths, kick off a juice cleanse, and get inspired to pick up some new digs from your favorite yoga brand.
What are you shopping for this New Moon? Share in the comments below or show us your pics on Instagram and Facebook!








This is insanely accurate! I’m an Aries and I’ve been going extra hard at the gym this week, I just did some shopping last night to up my wardrobe AND I decided to switch up my hair and do a chop/color. New moon had me like, WHOA
on point for caps. Love me some basic tee’s.
Couldn’t be more spot on for a sag! I recently booked a trip to road trip the PCH- can’t get more soul fulfilling than that!